What’s on offer:
Basic Salary: £23,000-£26,000 per annum, subject to skills and experience, plus benefits
Duration: Permanent
Hours: A minimum working week of 37.5 hours will be required each week. Core office hours are Monday to Friday 9am to 5pm. Flexibility is required to meet the demands of the post, including an occasional requirement for weekend and evening work.
Location: MSL takes a hybrid approach with office and homeworking however you must be able to travel to the office in Coventry, West Midlands, based in the UK. Our office is located on the University of Warwick campus, but you may be expected to work in Coventry or anywhere within a 10-mile radius as required. MSL will provide an office workspace to anyone wishing to work in an office environment more frequently.
Benefits: Hybrid working is available, together with an excellent holiday entitlement of 37 days, generous employer matched pension contribution, employee assistance programme and cycle to work scheme.
What’s the role?
You will be a pro-active, enthusiastic marketeer who wants to help us to help our clients to make a difference. The role will be focused on developing and implementing effective marketing techniques that allow us to support existing clients and drive new business. You will be a team player but able to work autonomously.
You will work closely with the marketing manager to plan and execute marketing campaigns, analyse market trends, and gather customer insights to drive business growth. The ideal candidate should have a passion for the art of marketing, excellent communication skills, an eye for detail and a proven track record of supporting marketing success.
Your responsibilities
- To undertake day-to-day tasks supporting the delivery of marketing activity
- On-going marketing systems maintenance (e.g. CRM, Email)
- Ensure marketing collateral and website content are up to date and identify opportunities for new content
- Monitor campaign, website, social media analytics and identify opportunities for change/improvement
- Assist with ad hoc sales/marketing projects and general business support tasks as required
- Create engaging and informative content such as blogs, emails, and videos.
- Provide effective and efficient support to the sales and marketing team to deliver successful campaigns that meet defined targets and KPIs
- Maintain an accurate CRM system with ready-to-use data and accurate contact/organisation history and contribute to the efficient operation of the marketing automation platform
- Contribute to an evolving and up-to-date library of marketing collateral
- Own the website/campaign reporting schedule and ensure analytics shape the planned/future activity
- Create content in the form of both blogs, emails, and other collateral
- Support in the planning and implementation of events both in-person and digitally
Your essential skills/knowledge/qualifications
- A minimum of 1 year's business experience or relevant marketing experience gained elsewhere
- Experience in using digital tools to support marketing activity
- Experience with website content management systems
- A basic understanding of SEO,PPC, Social Media
- Experience in using online email platforms
- Experience with reporting/analytics tools
- Enjoys problem-solving and using own initiative to find solutions and answers to questions
- A quantifiable track record of sales success
- Highly resilient and determined
- Equally at ease working autonomously and as part of a team
- Excellent communication skills – talking and listening - across all media including telephone, email, social, video and in-person
- Excellent time management, planning and organisation skills
- Competent user of the Microsoft Office suite especially Word, PowerPoint and Excel
- Understanding of CRM systems
- Excellent collaboration with colleagues and clients
- Able and willing to travel in the UK and if required overseas
- Able and willing to work from an office or remotely from home
- Full driving licence and passport
Your desirable skills/knowledge/qualifications
- Marketing theory and principles from formal education or training
- Experience with creative tools such as Canva and Adobe Suite is advantageous
- Knowledge of HTML, CSS and JavaScript would be advantageous
We are committed to equality of opportunity for all. We welcome applications from individuals regardless of their race, ethnicity, sexual orientation, religion, age, gender, or disability status. We want to support diverse and inclusive work environments and are actively looking for people who share our values.
Whoever you are, we’d love to hear from you.
Who we are?
MSL is the market-leading provider of online solutions to support student engagement and enrichment to student-focused organisations.
Since our beginnings at University of Warwick Student Union, we have worked with students’ and sports unions, associations, guilds and universities in the UK, Ireland, Australia, Canada, New Zealand, and the UAE to support the improvement of student experience. Today more than 50% of all higher education students in the UK have access to information and services made available by MSL technologies. We are a small team with a purpose, and this is a great opportunity to join us and help deliver our ambitions and those of our partner clients.
How to apply
Please send your CV and a short covering letter highlighting your suitability for this role to jobs@ukmsl.com before the closing date at 4pm on Friday 12th April 2024.
This vacancy and advert will be closed when sufficient applications are received. Therefore, it is strongly advised that you submit your application as soon as possible.
First stage interviews will be held virtually week commencing 15th April 2024, with second stage interviews being in person on held at our offices based on University of Warwick Campus week commencing 22nd April 2024. We ask that you are able to attend between these dates if shortlisted
No agencies please