Events Management

Delivering seamless, engaging events

Students want an easy, stress-free experience at campus events. Simple booking processes and clear visibility of what’s happening are key to creating a thriving events community and delivering the engaging, memorable moments they deserve.

 

Ensuring you can deliver on these as a student organisation while managing ticket sales, providing a smooth entry process, ensuring entry security, and reporting on post-events can all feel overwhelming, especially if you’re using multiple systems.  

 

The result? Frustrated attendees, missed insights, rising costs and lowering the student experience. Without the right tools, creating the experiences your students deserve becomes a challenge.

 

The Solution: MSL Events Management!

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Promote Memorable Experiences

Great events start with great promotion. Whether it’s a campus-wide celebration or a club gathering, ensuring your events reach the right audience is the foundation of a successful student experience. A streamlined approach to promotion boosts attendance and strengthens the sense of community.

MSL Event promotion provides:

  • Centralised visibility: Create a unified event calendar or list that allows students to easily discover and filter events by type, date, or category.
  • Customisable event pages: Promote activities and inspire attendance by adding vibrant imagery, detailed descriptions, and tailored content.
  • Targeted communication tools: Leverage data within the system to create targeted email campaigns and enable student groups to contact their members directly for tailored updates and promotions for upcoming events.

By putting the spotlight on your events and simplifying how students find and engage with them, your student groups and SU can focus on delivering meaningful experiences that strengthen the campus community.

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UCLan SU promote using event pages:

"For Freshers, we set up a subsite so we could direct students to the relevant web pages where they’d find all the information they needed. It included what’s on over Freshers, information about Officers, Clubs and Societies, and some student written blogs. Having one space with all the information meant it was easier to promote our Freshers activity and have bespoke content for new students. Many of our events were sold out."

Read more about how UCLan SU successfully promoted using their MSL event pages

Track Success, Enhance Engagement

Understanding your audience is key to improving your events year after year. With the right tools, you can monitor event performance, analyse attendance trends, and identify opportunities to better connect with your community.

How tracking supports success:

  • Real-time ticket sales and capacity monitoring: Stay informed throughout the event cycle and adjust as needed to optimise outcomes.
  • Data-driven insights: Access detailed reports on attendance demographics, event popularity, and ticket sales to inform future planning.
  • Customisable reporting options: Schedule reports that meet your team’s needs, delivered directly to your inbox or accessed through an intuitive dashboard.

 

Tracking and analysing event performance can help you learn what works and identify areas for growth. Gathering this data isn’t just about numbers—it’s about providing insights that allow you and your student groups the ability to deliver events that resonate with students and keep them coming back.

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Secure and Streamline Operations

Behind every seamless event is a well-organised entry and management process. From welcoming attendees to ensuring safety, robust tools can simplify even the most complex event logistics.

Streamline access with ease:

  • Efficient check-in systems: Quickly scan e-tickets, student IDs, or alternative forms of identification to manage entry smoothly and securely.
  • Real-time capacity updates: Monitor venue and entry-point capacity to ensure a safe and enjoyable experience for all attendees.
  • Flexible guest management: Whether the event is members-only or open to everyone, maintain organised and accurate guest lists for quick verification.
  • Flexible ticket options: Cater to all participants—students, guests, and members—with diverse ticket types such as early bird or membership-only tickets, ensuring fair and transparent access. This even applies for both free and paid for events!

 

When operations run smoothly, everyone wins—your team reduces stress, attendees enjoy a hassle-free experience, and your events make a lasting impression.
 

Find out more about Events Management

Empowering Student Groups

Events are an essential part of being part of a student group. These activities, from regular meetings to social events, help create an excellent community spirit. For the students running these groups, coordinating, promoting, and tracking can be challenging. MSL Event Management also provides all the resources they need to run well-organised events and activities for their members.

  • Tools to manage their content and activities, messaging, and tickets
  • Event checklists
  • Attendee registers
  • Resource requests
  • Team creation
  • Transport and fixture details

Activities and Organisation dashboards are included, too, so you and your committees can track everything needed to complete an event and celebrate their achievements.

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What you get with MSL Events Management

  • Customisable event pages
  • Event calendar
  • Flexible ticket options
  • Real-time ticket sales and capacity monitoring
  • Customisable reporting options
  • Check-in systems
  • Flexible guest management
  • Student-only tickets
  • User log-in via university's single-sign-on
  • Ability to run non-student events
  • Guest log-ins to capture non-student data
  • Featured events section on pages
  • Individual events feed for groups
  • Mobile box office
  • Apple Pay & Google Pay supported (via payment provider inc Stripe)
  • Support for your events team (Email, Telephone, Live Chat and Knowledge Base/Online Support) 
  • Ticket transfer feature (coming soon)
  • Multi-vendor barcode and QR scanning
  • Trackable data that’s great for automated email marketing
  • Closed access virtual ticketing
  • Digital ID accredited ticketing platform
  • Waiting list for pre-sale & sold-out events

Learn more

Benefits for Your Student Community

Delivering exceptional student experiences isn’t just about individual events—it’s about creating an environment where students feel connected, supported, and inspired. Whether it’s helping societies organise events or ensuring the SU operates efficiently, your tools should empower every part of the student journey.

For student groups:

  • Focus on creativity, not complexity, with tools that simplify event planning, promotion, and management.
  • Empower student leaders to make their events shine, creating lasting memories for members.

For the SU:

  • Streamline operations to reduce costs and free up resources for strategic priorities.
  • Gain actionable insights that allow your team better to support clubs, societies, and students alike.

For the whole campus:

  • Build a thriving community where events are opportunities to connect, grow, and celebrate together.
  • Ensure students have access to meaningful experiences, both on and off campus, creating a vibrant culture of engagement.
 

Feel the Difference
with a Unified Solution

 

Combine event promotion, ticketing, and entry management tools into a single, powerful package to ensure every event—from small club socials to large-scale celebrations—runs smoothly and leaves a lasting impression.

Discover how a unified event management solution can elevate your student experience.

 

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